Tag Archives

Public Relations

PROMOTION Promotion involves the activities and materials you produce to gain visibility. This is the area to focus the...

Public Relations

PROMOTION Promotion involves the activities and materials you produce to gain visibility. This is the area to focus the...

Who’s Your Target Market?

To clarify your target market(s), first define the demographic and psychographic factors and then identify the characteristics your clients...

Who’s Your Target Market?

To clarify your target market(s), first define the demographic and psychographic factors and then identify the characteristics your clients...

Building an Effective Network

An effective network is composed of many different types of people. List the names (or titles) of people you...

Building an Effective Network

An effective network is composed of many different types of people. List the names (or titles) of people you...

Compelling Collateral: Before and After

High-quality printed marketing collateral such as business cards, letterhead, envelopes, brochures, gift certificates, newsletters, client information sheets and fliers...

Compelling Collateral: Before and After

High-quality printed marketing collateral such as business cards, letterhead, envelopes, brochures, gift certificates, newsletters, client information sheets and fliers...

Target Market Analysis

Target Market Analysis Instead of sending an offer to a large, generalized group of people, it is much more...

Target Market Analysis

Target Market Analysis Instead of sending an offer to a large, generalized group of people, it is much more...

Network Your Way to Success

Networking is the key to building word-of-mouth promotion. A network is a group of interconnected or cooperating individuals who...

Network Your Way to Success

Networking is the key to building word-of-mouth promotion. A network is a group of interconnected or cooperating individuals who...